#0238
2026-05-29
lemonmama.com
Morgan Jassen
https://www.ebay.com/usr/morjas-0




Internet Search Equals DM-ing Individual Cold-Caller - Software Privacy Security Identity 017




TL;DR:
Internet search equals DMing 1:1 with an individual cold-caller salesperson.
A solution, is to just hang up.
The thought process concluding this is here below. But, this is the conclusion.



A danger in modern day personalized search algorithms is, journalists can't see what users are seeing.
In other words researchers and scientists and journalists have no way of observing nor reporting what is going on.
In other words, the advertising business is done via private messages.
Yes that's an accurate way to look at it.
Nowadays, ads are direct private messages from the corporate marketer and the individual user.



Whereas before say in the days of print magazines, newspapers, and broadcast television, these were publicly viewable ads.
The ads in the 1980s were static and generic broadcasts.
Now the ads in the 2020s are direct private personal messages.
How far away from the truth, or how close to it, is this?

In fact the limitation isn't becoming how to reach a single user.
The limitation is becoming how many marketers or salespeople your company has.

Imagine this.
Hire 100 (or 1000) salespeople. 
And then have each salesperson send direct ads to potential customers, one customer at a time.
In other words ads are the new cold calls.
In the past, fleets of cold callers would call people one at a time.
Now, in 2026, we can have fleets of cold-calling-salespeople direct-messaging, or video calling, people one at a time, via ads.
In other words they're not ads any more. 

It is so individualized that the next step, if not already here, is that the ad space at the top/side/popup is a DM channel 1:1 from 1 marketer to 1 app user.

We tell our kids don't message with strangers.

Well guess what now if our kid uses an app with ads, then it is a stranger messaging them 1:1.
It doesn't matter if the ad content doesn't say my first and last name while addressing me in the ad message. 
They still know it's me. And they are still assigning as high-touch as possible of a cold-caller to message me.
So think of some insurance sales fleets with 10,000 sales people who are cold calling as many as possible.
wow.

ok. fine tuning this.
sharpening it to its essence.

The essence is, every time I do an internet-search. 
Via the search bar, I am direct messaging a cold-calling sales person telling them what I am looking for.
And then this individual cold caller salesperson direct messages me back their recommendations, in the form of the search results.

But that begs the question, since when did I take the advice of cold-calling salespeople?
That in turn begs the question, since when did I start talking to cold-calling salespeople, instead of just hanging up on them?
That in turn again begs the third question, since when did i not get a filter/screening system that filters out cold-calling salespeople so that I don't even have to receive their calls?

So the answer is obvious, it's time to start hanging up on them.
It's time to simply stop using search engines that have personalized search results.



In conclusion, internet search equals DMing 1:1 with an individual cold-caller salesperson.
And a solution, is to just hang up.